TY  - BOOK
AU  - Kotler, Philip
TI  - Marketing management
SN  - 9780135887158
U1  - 658.8 MAR 23
PY  - 2023///
CY  - New Delhi : 
PB  - Pearson Prentice Hall, 
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -