TY - BOOK AU - Schiffman, Leon G. AU - Wisenblit, Joe AU - Kumar, S. Ramesh TI - Consumer behavior SN - 9789353069834 U1 - 658.8342 SCC 23 PY - 2019/// CY - New Delhi : PB - Pearson KW - Consumers Marketing N1 - Includes bibliographical references and Index ER -