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Management of electronic media /

Albarran, Alan B.

Management of electronic media / Alan B. Albarran - 4th ed. - Australia : Wadsworth, 2010. - xxii, 332 p. : ill. ; 23 cm.

includes index

ISBN: 9780495569428 0495569429

Subjects--Topical Terms:
Media Management

Dewey Class. No.: 302.23068

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