Marketing management /
Kotler, Philip
Marketing management / Philip Kotler...[et al.]. - 16th ed. - New Delhi : Pearson Prentice Hall, 2023. - xxxix 596p. : ill. ; 26 cm.
Includes bibliographical references and index
9780135887158
Marketing --Management
658.8 MAR
Marketing management / Philip Kotler...[et al.]. - 16th ed. - New Delhi : Pearson Prentice Hall, 2023. - xxxix 596p. : ill. ; 26 cm.
Includes bibliographical references and index
9780135887158
Marketing --Management
658.8 MAR