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Customer relationship management essentials /

Gosney, John W.

Customer relationship management essentials / John W. Gosney and Thomas P. Boehm - New Dehli : Prentice Hall of India, 2001. - 234 p. : ill. ; 26 cm.

Includes index

ISBN: 8120318099

Subjects--Topical Terms:
Customer relations
Electronic commerce

Dewey Class. No.: 658 GOC

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